Marks & Spencer AW24 campaign

Marks & Spencer is launching its latest menswear campaign, "Big Autumn Energy," with a fresh approach to seasonal fashion. Rather than focusing on the typical autumn slowdown, M&S is injecting energy and style into the season. The campaign, features a lively TV commercial set to the upbeat track Turn Down for What by DJ Snake & Lil Jon.

Model Jon Kortajarena leads the campaign, showcasing a range of outfits designed for everyday wear, blending style and comfort. M&S aims to reinvigorate men’s wardrobes with four standout looks, focusing on key pieces like statement outerwear and modern knitwear.

The collection embraces vibrant, playful styles that encourage confidence and fun, reflecting M&S’s intention to make autumn a season of bold fashion choices.

Explore further at Marks & Spencer.