Hackett London SS25: A Father-Son Legacy in Style
Hackett London’s Spring Summer 2025 campaign brings together two icons of motorsport and style—Carlos Sainz father and son. More than just a collection launch, this collaboration embodies generational elegance, shared values, and a refined yet contemporary approach to menswear.
The campaign captures a series of moments between father and son, from adjusting a tie to sharing a game of backgammon, reinforcing the idea that style, much like wisdom, is passed down through generations. Hackett’s SS25 collection reflects this philosophy, seamlessly blending classic sophistication with modern versatility.
For formal occasions, the younger Sainz wears a Prince of Wales suit in a wool-silk-linen blend, paired with a Knightsbridge cutaway-collar shirt—sharp, tailored, and youthful. His father, embodying timeless elegance, dons a navy blue Travel Suit in fine wool, complemented by a double-breasted linen waistcoat. The looks strike a balance between classic craftsmanship and contemporary refinement.
Smart-casual ensembles highlight Hackett’s ability to dress men across all stages of life. The younger Sainz showcases a suede overshirt in sand beige, layered over a cotton-silk polo and selvedge denim jeans, finished with Burton tassel loafers. His father opts for a Velospeed field jacket, classic chinos, and polished leather loafers—functional yet sophisticated choices.
The collection embraces light, breathable fabrics, ensuring effortless summer dressing. Linen shirts, soft knitwear, and relaxed chinos dominate, while transitional pieces such as unlined jackets and pique blazers offer easy layering. Key patterns include classic stripes and refined prints, reinforcing Hackett’s commitment to understated luxury.
Carlos Sainz Jr. highlights the synergy between his personal style and Hackett’s aesthetic: “One of the things I have inherited from my dad, apart from the love for our sport, is his sense of style. Hackett allows me to dress comfortably while maintaining an elegant and modern approach to classic garments.” His father echoes this sentiment: “The brand’s timeless approach with a touch of modernity gives me confidence that I have plenty of options to dress appropriately for every occasion.”
Hackett London’s collaboration with the Sainz duo reinforces its deep connection with motorsport while reaffirming its status as a brand that evolves with the modern gentleman. With a campaign that speaks to tradition, heritage, and effortless style, Hackett continues to define what it means to dress with distinction—at any age.
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